We asked Ad Club members nationwide to share their thoughts on what new job titles they expect to see emerge in the next three to five years. Here is a sampling of their predictions and what they imagine these roles will entail:

• Creative Strategy Director
  Sets and leads creative direction that extends across all media for a brand or organization
• Brand Coordination Specialist
  Manages all entities that are involved in various branding initiatives to create a consistent voice
• Brand Engagement Manager
  Leads teams who manage and monitor customer expectations; reports on these findings to the brand/marketing leads
• Experiential Manager
  Manages the "experience of the brand" by looking at all creative assets to make sure they are in line with the brand promise
• Brand Defender
  Polices the Web in the name of branding/messaging protection
• Digital Media Integration Manager
  Manages a brand's presence in all paid, owned and earned digital media
• Mobile Marketing Strategist
  Specializes in reaching the right audience through smartphones and tablets
• Message Integrator
  Manages team communications so that all messages across various media channels are consistent
• Client Integration Specialist
  Agency representative who acts as a "stakeholder" in a client's brand and operates as an employee
• Consumer Relations Specialist
  Helps facilitate crowdsourcing efforts to engage the public
• Chief Brand & Culture Officer
  Responsible for "living" the brand and embedding it in the culture of an organization
• Cultural Consultant
  Advises on what an ethnic group will expect or likely reject in a brand and how to specifically gear it towards their culture
• Chief Re-engineering Officer
  Responsible for reinventing the company's business model